In the chaotic jungle of business intuition might get you by for a while, but what about building a systematic approach to dissect situations, identify opportunities , and ultimately, chart a winning course for your product and company? Enter the business analysis models. These frameworks, far from being dry academic exercises, are your secret weapons. They allow you to deconstruct complex situations into manageable chunks, identify hidden patterns, and ultimately, make data-driven decisions that propel your product forward. Models are like maps: they are not the reality, they represent reality. And just like maps, the best models help us see not where we are, but where we could go. They are less about static pictures and more about dynamic possibilities. Let's delve into four particularly potent models, each offering a unique lens for analysing your business situation: SWOT Analysis: This is a classic framework that helps you assess your company's Strengths, Weaknesses, Opp...
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